Introducing the first ever, 100% Recycled surf traction pad! Pioneered by none other than OAM and Keith Malloy, this carbon-less ‘foot’ print is 100% environmentally conscious! Working closely with the OAM team, Clark Studios developed this print ad campaign to run in various trade publications. Support the OAM E·C·O (Environmentally Conscious Objective) by picking up a Keith Malloy signature traction pad at your local surf shop! Or visit www.oamsurf.com and inquire!






